Nokia Introduces Here, A Rebranding Of Its Maps Service That Goes Head-to-Head With Google

Nokia is capitalizing on its strong reputation regarding maps with a new product called Here today, which offers users a number of new features, like Collections, which lets users save and share locations for cross-platform access, 3D imaging via its web platform and an explore feature that offers points-of-interest recommendations based on your location. This is a rebrand, designed to build Nokia's mapping efforts as a separate product.

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